Anonymous campaign puts the spotlight on the payoffs and pitfalls of 'stealth …
Anonymous campaign puts the spotlight on the payoffs and pitfalls of 'stealth … By Erik Maza, The Baltimore Sun Wanted: new mascot for 137-year-old racing event. Must appeal to the young and Web-savvy. Social media experience required. That's the premise of an anonymous marketing campaign unveiled this month to unseat the tweeting … Read more [...]
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